Here Are The Answers To The HubSpot Inbound Certification Exam.
Who at your company will buyer personas most benefit?
- The marketing department because buyer personas are primarily a marketing tool.
- The sales team because buyer personas are primarily meant for qualifying leads.
- All customer-facing teams because a good buyer persona can provide value to marketing, sales, and services.
- Executive leadership because a good buyer persona will rally the company around the leadership’s vision of the ideal customer.
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